There is a tendency in society to take more care of one's health, both physical and mental. Spas that ensure a higher quality of service gradually receive more customers. Due to the increasing attractiveness of spa treatments, many salon owners must look for new IT solutions for business management. The CRM system then becomes one of the most commonly used management tools.
The CRM system is a central data collection point that allows businesses to store information about regular and new customers, track customer interactions, and measure staff performance. CRMs usually have valuable features that streamline workflows in new and existing spas. There are many benefits to using software for SPA salons – from scheduling to inventory management. Read this article to learn more.
For its users, EasyWeek – a booking software – has developed a website with an integrated, customizable widget that allows your spa salon's clients to make appointments online.
EasyWeek software offers a handy application for iPhone and Android smartphones with push notifications. Therefore, you can access the appointment calendar from your cell phone anytime, for example, to manually reschedule bookings, edit schedules, create blockers, and so on.
EasyWeek's flexible settings allow you to create different links for each social media profile to track booking sources. Then, when a customer books an appointment, the system immediately flags the new Facebook booking source in the statistics. This way, you can measure the effectiveness of your advertising – but not only.
Benefits of a booking system for your SPA
A customer relationship management (CRM) system is a great tool for managing interactions with new, existing, and potential customers. In addition, appointment software makes the business more efficient: profit increases up to 30-40 percent.
Here are some of the benefits of booking programs:
You can store customer information digitally and save your time entering new information.
You allow your customers to view and reserve available slots in the appointment calendar online.
You can send appointment notifications and reminders.
Thanks to the software, you conduct customer surveys and use the data for analysis.
You manage staff scheduling and payroll.
You can create automated newsletter campaigns.
The program integrates with social media.
The software distinguishes between active and inactive customers.
You can access the business calendar from any location and often from any device, provided that web-based cloud storage technology is used.
CRM for a SPA is the way to control your business. By selecting EasyWeek online appointment scheduling software, you'll easily cope with migrating your existing client base to the EasyWeek system. And sound CRM systems help avoid constant calls, paperwork, and even client misunderstandings. So now, your client has to click a few times to make an appointment, and it will be okay!
EasyWeek – a new and practical software
EasyWeek was developed by Awescode – a European technology company specifically for managing services in the beauty industry and has been successful on the market since 2018. The software is easy to set up and includes the necessary features that any spa can use:
Instant access to customer information, visit history, and sales.
Automation of all staff-related processes.
The ability to book and pay for services online.
Automated wage and salary calculation based on the hours worked by the employee. Also, it is possible to calculate bonuses, vacation pay, and fines.
Complete control over your salon with multiple reports that consider your finances, consumables, services rendered, employee performance, the effectiveness of promotional campaigns, and much more.
The system informs both your clients and employees about the scheduled visit.
EasyWeek takes care of various things, from accounting for the purchase of consumables to sales control.
Flexibility is essential for entrepreneurs
Using a booking system for your spa helps you better organize and control all processes while becoming more flexible and transparent for your customers.
EasyWeek provides a website with a built-in widget, which can be adapted to your company's design without much effort. In addition, the modules that make up the website can be selected by you and even hidden. The widget data fields work similarly: you decide how many there will be and which of them are mandatory. Your customers can open both desktop and mobile versions of your website.
Clients can skip calling the spa salon to book a suitable appointment date or wellness treatment – everything can be done online. All the information is available on the booking form in the widget. Therefore, from the beginning, all users will see the prices for the selected services and care products, if your spa also sells them, as well as the names of your staff and the duration of individual treatments.
It is also essential that EasyWeek is easy to use. The software has a minimalist design and an intuitive user interface. In addition, our support team is available around the clock, answering any questions, responding promptly to feedback, and ready to make appropriate changes to the program.
Many spas in the world still need to offer their customers online booking. So installing such an application will give you a competitive advantage.
The best way to find the right program for your business is to try it out. The EasyWeek appointment software can be tested without obligation, as the team offers a 14-day free trial. In addition, qualified technical support is available to answer all your questions related to the use of the software and – if necessary – quickly fix bugs. Setting up the EasyWeek system will help you successfully manage the day-to-day work in your salon. Convince yourself!